Outrider Foundation Website
The Outrider Foundation is a nonprofit dedicated to creating awareness for existential crises facing our planet. At Bluecadet, our team partnered with Outrider to create an immersive, digital storytelling platform.
The Directive
Find an impactful way to convey the urgency of two very different issues: nuclear proliferation & climate change.
My Role
Designer and art director. I worked closely with the client to concept a series of interactive experiences and storytelling templates. I then developed the visual system while managing a team of motion and UX designers.
The Process
The creation of this website came from a year long strategy phase where the content & tone was defined. This involved many workshops and quick sketching with the client. From this the design team, ran a series of quick sprints in tandem with the developer team focusing on one feature at a time.